Wilson

Another Rare Wilson Die-Cut: John Brodie’s 1960s Advertising Sign

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A couple of weeks ago, I shared a 1960s Jerry West Wilson Die-Cut Advertising Sign celebrating 50 years of Wilson. It turns out they made one for John Brodie, too!

Here’s its description from Mastro’s December 2007 catalog:

During the 1960s the likeness of football star John Brodie helped Wilson, one of the top sports retailers in the United States commemorate its 50th anniversary. And why not John Brodie? He was a collegiate phenom and a figurehead with the popular San Francisco 49ers. The talented quarterback is vividly captured in the die-cut advertising sign offered here, shown in a ready-to-throw action shot and wearing his 49ers attire. Wilson’s striking message-“a progressive past…a golden future”-is printed near the lower edge of the 22-1/2”-tall example. The well-preserved piece shows a few furrows-primarily at the face, left hand and left shoulder-though the bright colors remain unaffected. Matted and framed to total dimensions of 23-3/4” x 30-1/8”

Minimum Bid $200

And just like the Jerry West version, I can’t find another copy of this one either!

Happy collecting!

A Spectacular 1960s Jerry West Wilson Die-Cut Advertising Sign

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Flipping through old auction catalogs is a dangerous game—so much rare memorabilia, and my wish list just keeps growing! Here’s a cool one from Mastro in 2007: a 1960s Jerry West die-cut advertising sign.

Here’s how they described it:

Presented is a “Wilson 50 Years” store advertising sign displaying the image of hoops legend Jerry West. To commemorate their fiftieth year as one of the top sports retailers in the industry-and to help commence another fifty-Wilson released this splendid marketing device. The 21-1/2″-tall item displays the impeccably crisp image of the basketball Hall of Famer in his 1960s Los Angeles Lakers garb. The All-Star guard is captured holding a basketball with the manufacturer’s label conveniently exhibited. A caption along the bottom reads, “a progressive past…a golden future.” The relic demonstrates superb preservation, exhibiting unobtrusive furrows confined mostly to West’s neck. The advertisement’s colors are every bit as vibrant as the day it was released. Matted and framed to total dimensions of 20-5/8″ x 29-5/8″

Unfortunately, I haven’t come across another example; let me know if you have a lead on one online or have more details about it and happy collecting!